CAROL BERGIN

Carol is a Senior Creative and Art Director, from Ireland and based between London and Berlin. She works across brand campaigns, creative strategy, art direction, experiences and spatial design. A versatile, thoughtful creative who enjoys working on compelling and culturally relevant projects.


Full portfolio available on request.


Clients ★
It’s Nice That, LEGO, Nike, Hermès,  Paul Smith, YouTube, Tate Modern, Moncler, Uniqlo, The Financial Times.

Services
Creative Strategy, Creative Direction, Art Direction, Cultural Programming, Artist Commissioning, Experiences, Spatial Design.

Contact
carolabergin@gmail.com
LinkedIn
Instagram
Are.na
SELECTED WORK

LEGO x It’s Nice That
The LEGO Piece Garden


A nature-inspired activation celebrating Lego’s Botanical Collection. Taking place during London Design Festival, the space was filled with interactive workshops, artists-in-residence and a collaborative installation.

The project attracted over 5,500 visitors across its 9 day opening and saw a combined project reach of over 2.5 million. It was also nominated for the Best Use Of Experimental at Campaign Media Awards 2024.



Harry’s
Bubble Worlds Campaign


An ethereal social-first campaign that celebrated the scents of Harry's body wash range.

The campaign balanced play and surrealism with brand clarity; introducing a new aesthetic direction for Harry’s, and increased product awareness by 14%.


Faire
Community Campaign


A global campaign celebrating the character of independent businesses.

Rolled out across digital and OOH in North America and Europe, we increased brand visibility by 18% and strengthened perception of Faire as a platform that supports creativity and independence.


Paul Smith’s Foundation
PSF Sessions


Creative direction for Paul Smith’s platform for emerging creatives.

PSF Sessions was a live event series and social content programme that sparked conversation, collaboration, and confidence among young creatives across the UK.




Craig Green & Moncler
Set Design

Working with studio Isabel + Helen to develop set design and kinetic sculptures for various Craig Green & Moncler collaborations.


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